Online Reputation Management Services
Why Trust DragonSearch as Your Agency
At DragonSearch, we maintain a team of search engine optimization and social media specialists who are highly skilled in online reputation management. We can provide you with a thoughtful evaluation of the overall sentiment towards your company in the digital world, and work with you to craft a strategy that builds your reputation while working within your established brand guidelines.
Be proactive. Online reputation management is usually only thought about when it becomes a problem for a company. Even if no one has said anything bad about you or your company, it can be very beneficial for you to control your presence online and make sure the correct message is being sent to customers.
Our services start with:
- Consultation on a proactive approach to online reputation management
- Consultation on moderating customer expectations and building lines of communication
- SEO evaluation and improvement opportunities
- Review and recommendations for your overall online marketing approach
- Claiming and managing your company’s profiles on review sites
- Claiming and managing your company’s local office profiles on review sites
- Locating online reviews and providing recommended responses for client approval
- Social media monitoring and management
- … and more…
Why Is Reputation Monitoring Important?
More than ever before, potential clients and customers are finding online reviews more easily, and trusting them more than ever before. As websites continue to collect and build upon their existing foundation of reviews, these trends can only continue.
A recent study found that 88% of its respondents reported being influenced by an online review at the time of their buying decision, while another survey shows that 90% of respondents were influenced by positive online reviews, and 86% were influenced by negative ones. For restaurants, a one-star increase in their Yelp rating alone can mean a 5%-9% increase in revenue!
Whether you’re part of the online conversations about your company or you steer clear, these conversations will go on. Your business will be impacted by them, and how your company responded (or did not respond) will be noticed.
People talk most about what upsets them: a bright and sunny day will never make headlines the way a hurricane can. The same rules apply in the digital world. Studies show that customers are 50% more likely to share negative reviews about a company than positive ones. Those who do share their negative reviews will share much more often, and in more places, than your happy customers.
Put simply, the odds are against you. No matter what your company offers, or who you offer your products and services to, a proactive approach to your online reputation is the only way you can be sure that the quality of what you deliver is being accurately represented online.
Beyond this, when you find these negative reviews, your company has the unique opportunity to connect with the people behind the reviews who are reaching out to you. Show the public that you care, while opening communication with your most vocally dissatisfied clients and customers to turn those negative sentiments around whenever possible.
Let’s Be Proactive About Your Reputation
If your company is working on improving how it’s seen online, DragonSearch has the talent, expertise, and proven strategies in place that you need to seize the opportunity to improve and proactively manage your online reputation. Find out how our solutions fit your company by contacting us today. Give us a call at (212) 246-5087, email us at [email protected], or submit our contact form here.